Heat Maps

Heat maps display a unique clicks to open rate report on a Creative's Content.

Heat maps are available in Preview mode only.

To view the heat map click the icon.

At this point the Source and Show Click Percent options are available for selection.

If a 'No Events Found' message appears, no tracked links have been clicked on by Creative recipients. This might be due to the Content not yet being deployed.

The colors used in heat maps identify the following:

Source

Source tells you when the Creative was sent out, what lists were used, and how many deployments were successfully sent.

By default, Source looks for all deployments of the Creative. This can be configured by amending the deployment status or date range.

Amending the Deployment Status

1. Click the drop-down arrow on the Show field.

2. Select the deployment status.

3. Click Apply.

Amending the Date Range

1. Click the drop-down arrow on the Date Range field.

2. Select the date range. Note: if you have chosen the Date Range option you need to enter the specific dates using the calendar buttons.

3. Click Apply.

Exiting Heat Maps

To exit out of the heat map functionality:

• Click the icon.

• Creating a Creative
  • Training Video - Creating A Creative
  • What is a Creative?
  • The Contents Tabs
  • Creative Contents Tab
  • Events Tab
  • Files Tab
  • Saving Creatives
  • Email Creatives
  • Variables
  • Lookup Tables
  • Events
  • The Content Processor
  • Viewing Creative Contents
  • Editing Creative Contents
  • Additional Functions
  • Copying a Creative
  • Heat Maps
  • Gallery View
  • Media Manager